2024 Top Instagram Influencers in the World

Unveiling the Most Popular Creators

As of today, as the top three most influencres on the Instagram platform, Instagram has 680.4M fans, Cristiano Ronaldo has 643.2M fans, and Leo Messi has 504.4M fans. They are all superstars in their respective fields, and their number of fans is still rising.

Instagram Top Influencers of 2024: The Leading Global Trendsetters

Verified Status:
Data updated on Nov 20, 2024
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Overview

Followers

Estimated Cooperation Fees

@instagram
 
United States
About:Discover what's new on Instagram 🔎✨
680.4M $ 34.4K View Profile
@cristiano
 
Spain
About:SIUUUbscribe to my Youtube Channel!
643.2M $6,293,139-$6,453,839 View Profile
@leomessi
 
United States
About:Bienvenidos a la cuenta oficial de Instagram de Leo Messi / Welcome to the official Leo Messi Instagram account
504.4M $ 268.75K View Profile
4
@selenagomez
 
United States
About:By grace, through faith. Founder @rarebeauty Founder/CIO @officialwondermind
423.3M $ 173.81K View Profile
5
@kyliejenner
 
United States
About:@kyliecosmetics @kylieskin @khy @drinksprinter
395.9M $ 571.93K View Profile
6
@therock
 
United States
About:builder of stuff tequila sipper og girl dad 💕
394.9M $ 202.5K View Profile
7
@arianagrande
 
United States
About:currently somewhere over the rainbow
376.3M $ 517.6K View Profile
8
@kimkardashian
 
United States
About:@SKIMS @SKKN @SKKYPARTNERS
359.6M $ 202.4K View Profile
9
@beyonce
 
United States
About:HOUSTON, TEXAS 12.25.24
314.2M $ 408.03K View Profile
10
@khloekardashian
 
United States
About:@kardashianshulu @goodamerican TikTok 🤍@khloekardashian
305.6M $ 110.68K View Profile
11
@nike
 
United States
About:Winning Isn't For Everyone. It's for those who do whatever it takes.
303.3M $ 19.01K View Profile
12
@justinbieber
 
Canada
About:JUSTICE the album out now @SKYLRK
295.3M $ 284.61K View Profile
13
@kendalljenner
 
United States
About:@drink818
290.7M $ 407.1K View Profile
14
@taylorswift
 
United States
About:All’s fair in love and poetry... New album THE TORTURED POETS DEPARTMENT. Out now 🤍
283.5M $ 405.76K View Profile
15
@natgeo
 
United States
About:Inspiring the explorer in everyone 🌎
280.7M $ 8.74K View Profile
16
@virat.kohli
 
India
About:Carpediem!
271M $ 169.28K View Profile
17
@jlo
 
United States
About:
250.3M $ 189.28K View Profile
18
@nickiminaj
 
United States
About:#PinkFriday2FRAGRANCE NEW BOX SET @ JCPenney
227.5M $ 187.71K View Profile
19
@neymarjr
 
Brazil
About:@alhilal & Brazil 🇧🇷
226.6M $ 79.52K View Profile
20
@kourtneykardash
 
United States
About:@poosh @lemme
220.9M $ 93.42K View Profile
No more data available~

FAQ: Top Instagram Influencers in All Countries

What are the Top Instagram influencers?

The top Instagram influencers are social media personalities who have a massive following and significant engagement across their posts. These influencers span various niches, including fashion, beauty, fitness, travel, food, and lifestyle. They create impactful content that resonates with their audience, influencing consumer behavior and trends globally. Examples of top influencers include celebrities, athletes, and niche-specific personalities with millions of followers.

What Instagram influencer related data metrics do we provide?

We provide a range of essential metrics to help you identify the best influencers, including follower count, engagement rate (likes, comments, shares), audience demographics (age, location, interests), and authenticity scores. Additionally, we track growth trends, average reach per post, and brand collaborations, giving you a complete picture of an influencer's performance and potential impact on your marketing campaigns.

How to choose the best Instagram influencers to represent your brand?

Selecting the right Instagram influencer for your brand requires analyzing several factors. First, ensure the influencer’s audience aligns with your target market. Check their engagement rate to verify they actively connect with their followers. Look for influencers who have collaborated with similar brands or industries and evaluate the success of those campaigns. Lastly, authenticity is key—select influencers whose values match your brand ethos to create genuine and relatable partnerships.